FREELANCE WRITER FEES & FAQs
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Freelance Writer Fees & FAQs
What is the difference between a copywriter and a content writer?
A copywriter creates ad copy, sales letters, web or print copy, or landing pages intended to influence or persuade your audience to purchase or subscribe. In other words, convert. For example, an email for a new service or product launch. The polish here would be 1) a captivating subject line, and 2) a clear call-to-action (CTA).
Reviewing analytics is key in determining open rates and click rates (CTR) to verify your marketing efforts.
This marketing method is usually short-term. Copywriting is selling.
A content writer typically creates material to inform and educate your audience. The goals here are to raise your brand awareness, build loyalty, establish credibility, and relay your company’s value and benefits.
Content writing can be company blogs, newsletters, articles, website copy, white papers, videos, and more. Content writing can definitely be promotional, but is normally geared toward long-term intentions.
Copywriting and content writing differ, but both are powerful marketing talents.
What are the benefits of hiring this freelance writer?
The business bottom line: Getting the best value for your money.
You have no worries of long-term commitments, agency fees, employee salaries, benefits, or equipment costs.
With over a decade of content and website expertise, I can stay current with technology and media trends, including repurposing content for social media copy.
An undeniable advantage? My sole commitment is to your gig from start to finish.
And quality? If you look good, I look good! Referrals mean everything.
What is the initial process before you hire me?
If we are a mutually productive match, we’ll arrange a 20-30 minute discovery call to identify:
- Your requested topic and project deadline
- Where and to whom your content is targeted
- Your content style and preferred platform(s)
When can I start your assignment?
Usually 2-4 weeks is average. I will communicate my workload status.
Note: I love tackling website design edits and GEO content enhancements.
What type of work can I provide you?
- Blog articles
- Email-Newsletters
- Digital publications
- Informative wellness
- Web content / Web copy
- Content updates / refreshes
- Articles: Long- or Short-form
- Ghostwriting emails or articles
- Landing Pages / Lead Magnets
- Email blasts for segmented audience
What about confidential projects?
In contracting with CFOs and CEOs for 15 years, confidential work is paramount. This has included corporate acquisitions and their long-term preparation. Ghostwriting falls into the realm of confidentiality. Your projects and information remain strictly confidential.
Is Ghostwriting on the menu?
Yes, much of my (email) writing over the years has been ghostwriting. Ghostwriting fees are higher for material.
What type of industries have I worked in?
Over the years, most of my (ghostwriting) clients have been corporations in these industries:
- Dentistry
- Real Estate
- Winemaking
- Health & Wellness
- Private Investigations
- Senior & Assisted Living
- Corporate Fitness & Gym
- Personal Fitness Training
- Community TV Production
- Maritime Container Leasing
- E-commerce & Product Descriptions
- Website Design (primarily WordPress & Elementor)
How are payments handled?
- As standard with most freelance writers, work begins with a 50% upfront deposit. The remainder is due when I submit the agreed upon completed work.
- Monthly retainers (paid upfront) are welcome if you wish regularly scheduled tasks.
Are rates hourly?
Possibly if set up before the job starts. FYI, hourly rates are not always cost-efficient for you, the client, if a lot of research is required. Keeping your costs manageable is my priority for your and my success.
What about the rate per word?
If you prefer, yes. Normally, fees are project-based.
What are payment methods and rates?
Options are ACH electronic transfer, Zelle, Paypal, or credit card.
Usually, a fee is project-based.
Project fee factors include:
- Research time
- Expert source interview time (if applicable)
- One round of edits (or per agreement)
Where do freelance content rates start?
The foremost project criteria are: Time spent, Research, Scope of project and Complexity:
- Digital publications vary in per-word or per-article rates
- Blogs and feature articles start at $300
- Landing pages (general) start at $425
- SEO/GEO and Internet marketing consulting (TBD)
- Website work (WordPress) varies in time, project size, and scope (TBD)
- Email Newsletters and Social Media vary based on time, complexity, and scope (TBD)
Are tests free?
No. Free tests are not appropriate for veteran writers. I am happy to submit to a paid test. Or, you can view some of my published work here.
What is the criteria to start our project?
- A project brief supplied by you, as detailed as possible, to proactively meet your needs
- We will agree on a clear project timeline and fee
- Initial deposit of 50% of job fee is required
Please let me know if I can answer more questions.